Industry

These are such crazy times! We want to bring the swim community together for a weekly livecast interview with innovative and inspirational leaders in the sport to learn and grow together.  This Week: Swim At Home Edition Friday, April 3 | 1PM Pacific Time This week's episode will look at the creativ...

Last week more than 4,000 people participated in Fitter and Faster’s #FFTLive Broadcasts!  If you weren't able to watch and participate live, you can find the replays HERE . This week Fitter and Faster will have 10 new #FFTLive broadcasts!  See below for the schedule.  You can also bookmar...

FINIS is bringing the swim community together for a weekly livecast featuring interviews with innovative and inspirational leaders in the sport to learn and grow together.  The Details: FINIS Friday Day: Every week on Friday, starts tomorrow March 27th Time: 1:00 pm Pacific Time This Week: The Silve...

Olympic Gold Medalist Brings Commitment to Continued Growth of the World’s Premier Swim Camp Company Fitter and Faster Swim Camps welcomes Olympic gold medalist Tyler Clary as Sales and Marketing Director. Clary joins the world’s largest and most impactful swim camp company as a full-time employee a...

~ Available Exclusively At SwimOutlet 4x Olympic Gold Medalist Simone Manuel and TYR Sport are pleased to announce the launch of the TYR X SIMONE collection, available exclusively at SwimOutlet.  The signature line will include swimwear for women, men, and kids, as well as goggles. “I am excite...

Most busy, working athletes don’t have much available time to use the pool, so they need to make the most of their pool or open-water sessions. Here are a few ways that swimmers and triathletes with limited time or pool access can make the most of what they do have. [caption id="attachment_417244" a...

Swimming is a fun and rewarding sport that's enjoyed by people of all ages and backgrounds. There's nothing that compares to the weightless feeling of floating in a pool of water. No matter your age, you're sure to enjoy a quick dip in the pool, lake or ocean. Here we're going to take a look at 6 of...

FINIS, Inc., the worldwide leader in technical swim products, is launching their newest bone conduction underwater Bluetooth® headphones, The Amnis Stream. You can now enjoy Apple Music, Spotify, Audible, podcasts and other apps while you swim. FINIS launched its first bone conduction music player f...

SwimOutlet.com, the web’s most popular swim shop, today introduced UK-based Maru Swimwear to the North American market as the exclusive online retail partner in the U.S. Maru was founded over 30-years ago and has developed into a sustainable swimwear brand that designs technical styles made from reg...

Middle Atlantic Swimming, Inc, in an effort to increase awareness of the organization and the sport of swimming within its borders, has released a marketing and promotion Request for Proposals. The RFP details what Middle Atlantic is looking to achieve as well as a timeframe for the partnership. Mi...

Nation’s Capital Swim Club has long been one of America’s best swim clubs. It might soon have a facility that matches its national profile. The Bethesda, Md., based club this week submitted a proposal to construct a multimillion-dollar training facility near New Baltimore in Fauquier County, Virgini...

Sydney Pickrem is plenty busy at this week’s FINA Champions Series in Shenzen, China. But she found time to make news Thursday by signing with Speedo. Pickrem announced the move on her Instagram account. “Starting off the new year with some big news!,” she wrote. “So excited to officially be part of...

Dryland swim training is meant to improve your performance year-round, even when you can’t make it to the pool. But many swimmers don’t feel fully confident when it comes to knowing exactly what to do in the gym to improve their swim performance. Should you lift heavy weights? Should you avoid heavy...

FINIS, Inc. is proud to announce the signing of three-time NCAA champion, Katie McLaughlin. The California native and recent graduate from Cal said on joining #TeamFINIS, “I’m so excited to partner with FINIS! FINIS is innovative, fun, and loves the water as much as I do.” https://www.instagram.com/...

PVH Corp. announced Friday that is has agreed to sell the Speedo North America business to Pentland Group, the parent company of Speedo International, in a deal for $170 million in cash. “This is an exciting and positive time for the brand, as this strategic business decision will reunite the Speedo...

Swimming is a fun and rewarding sport that's enjoyed by people of all ages and backgrounds. There's nothing that compares to the weightless feeling of floating in a pool of water. No matter your age, you're sure to enjoy a quick dip in the pool, lake or ocean. Here we're going to take a look at 6 of...

TYR Sport is proud to announce the signing of American Record Holder Ian Finnerty. “I am excited to partner with TYR and to represent the brand that is always in front,” said Finnerty. “I have worn TYR suits for as long as I can remember, and am pleased to continue my relationship with the TYR fami...

Courtesy of Commit Swimming. This post is part of a larger effort by Commit Swimming to be transparent around their business practices. This effort is designed to help entrepreneurs within the swimming community to find inspiration to make the sport better.  Today’s topic is customer service! Comm.....

Goggles play a crucial role in someone's swimming experience. Whether someone is swimming competitively, training for a competition or just for fun and exercise, a proper pair of swim goggles can dramatically improve someone's vision, improving their experience and even providing some swimmers with ...

Eyleifur (Leifi) Johannesson is head coach of Aalborg Svoemmeklub (Aalborg Swim Team) in Aalborg, Denmark. Aalborg is the biggest sports club in north Jutland with more 150 competitive swimmers out of its 2000 members. In the last eight years its team has finished first three times in the Danish clu...