FINIS Named Sportswear Sponsor of FINA Short-Course World Championships

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Photo Courtesy: Rob Carter

FINIS Named Sportswear Sponsor of FINA Short-Course World Championships

FINIS has been named the official sportswear sponsor of the 2021 FINA Short-Course World Championships this month, the company announced Thursday.

The event will run from Dec. 16-21 in Abu Dhabi, United Arab Emirates.

“It’s an honor for FINIS to sponsor the FINA World Swimming Championships (25m) along with GRIT+TONIC.com, our partner in the Middle East,” FINIS Inc. founder and CEO John Mix said in a press release. “The FINA World Swimming Championships (25m) is one of the most prestigious swimming competitions in the world, and the place where dreams become reality. We applaud all participating athletes for their achievements and wish them the best during the event.”

FINIS’ presence at the FINA World Swimming Championships (25m) exemplifies the leadership role the company has in the world of competitive swimming. Since its inception in 1993, FINIS has designed innovative, high-quality products that teach proper form and improve swimming techniques at every level. With deep roots in the swimming community and a continued commitment to function and training, FINIS has cultivated a loyal following with some of the world’s most elite swimmers and swim coaches. The company also continues to grow its roster of Olympic and Paralympic swimmers such as World Champion & Olympic gold medalist James Guy and Paralympic gold medalist and record holder Mallory Weggemann.

Throughout the Championships, FINIS will be gifting athletes with goggles and new Manta Paddles which feature FINIS’ signature strapless paddle design. The Manta Paddles are engineered with a large surface area to increase strength, power, and stroke efficiency. These will be available to the public in early 2022. The official event merchandise is available for sale online.

— The above press release was posted by Swimming World in conjunction with FINIS. For press releases and advertising inquiries please contact Advertising@SwimmingWorld.com.

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